MailChimp and Gobo are now integrated!

Every customer survey we’ve done to date has told us one thing about. our customer’s email platforms: MailChimp is the most used platform for Gobo customers. So we’re proud to announce that if you use Gobo and MailChimp, you can now seamlessly connect the two platforms. Our secure connection allows our platform to keep your mailing list up to date in real time.

We’ve always allowed fans to opt-in to communications from you every time they purchase. But now, when they do, we’ll sync those fans to your MailChimp list in real time. And if you’ve got fans from past events that you haven’t already added, we’ll backfill those when you set up your connection.

But that’s not all. This new integration works with our new Audience Database to sync tags both ways. If you have tags on your customers in our database, we’ll send them to MailChimp. But we will also bring in any customers on your MailChimp list to your Gobo audience database and any tags you might have with them.

If you are an existing customer already using Gobo, sync up your list today. If you are not, we hope this integration is yet another reason to consider giving Gobo a chance to help make running your live events easier.