Gobo Pro Launches to Streamline Independent Live Event Management
MINNEAPOLIS, MINNESOTA – May 20, 2026 — Gobo Show, Inc. today launched Gobo Pro, an end-to-end event management platform purpose-built for independent live performance venues, promoters, and show makers. Gobo Pro covers the full operational lifecycle of running live events: from booking offers and artist contracts through ticketing, box office, and post-show settlement in a single platform, eliminating the endless email chains, spreadsheets, and disconnected systems that most independent operators currently rely on to run their rooms.
Independent live venue revenue represents a $86 billion market in North America, yet operators have historically been served by either enterprise tools designed for stadium-scale events or single-purpose products that solve one slice of the workflow. The result is a daily operational reality where a single venue manager juggles 40 or more simultaneous shows across spreadsheets, ticketing portals, email threads, and paper contracts. Gobo Pro is built to consolidate that work without forcing independent operators to adopt enterprise pricing or workflows designed for the major chains they compete against.
“Independent venues are the backbone of every music scene in the country, and they deserve software built around how they actually work, not retrofitted from tools designed for arenas,” said Josh Cragun, co-founder and CEO of Gobo Show. “Gobo Pro is what happens when you start from the operator’s day instead of the org chart of a Fortune 500 ticketing company.”
Gobo Pro includes:
- Unified calendar management: every offer, hold, and confirmed show in one view
- Booking management: One place for all avails, comms, documents, and booking details
- Offer management: generate, send, and track offers without leaving the platform
- Artist management: intake inquiries, sign contracts, onboard and advance artists, plus a custom artist database
- Ticketing and box office: flat-fee primary ticketing with a dedicated box office app to streamline check ins and walk ups
- Settlement: automated reconciliation that closes out each show cleanly
Gobo Show is an affiliate member of the National Independent Venue Association (NIVA) and a sponsor of NIVA ’26, taking place in Minneapolis June 7–10, where Gobo Pro will be on display for the broader independent venue community.
About Gobo
Gobo is an independent company made by and for creative folks who want to create better tools for the people who make live shows happen. Based in Minneapolis and built to serve customers across the U.S. and Canada, it was founded with a commitment to give independent show makers tools that streamline their events without the cost and complexity of arena level tools.